Ray & Kennedy Realty vs. Traditional 6-7% Full Service Real Estate Companies:
Ray & Kennedy brings the same full-service representation, advice and negotiating skills of a traditional real estate company but at a cost that saves the Seller thousands.
Why do sellers often pay real estate agents 6% or 7% to sell their home? Because most sellers do not realize they have options. And, because of the Multiple Listing Service (MLS®), which is the single most powerful marketing tool in place today to sell homes.
Most homes around the country sell through the MLS system. The power of MLS is cooperation and compensation. But contrary to popular belief, most homes do not sell by the listing agent! In actuality, most sales involve two different agents; a listing agent and a selling agent / an agent who represents the seller and an agent who represents the buyer. This means that it is not as important which agent you choose to list your home as it is that your home is listed in the MLS. You don’t need a “big name” real estate brokerage to sell your home, you just need MLS!
Ray & Kennedy Realty vs. Assisted Selling
Assisted selling offers flat fees lower than most traditional real estate companies—but not as low as Ray & Kennedy Realty.
Franchised companies don’t have the flexibility of an independent company like Ray & Kennedy Realty to work with their clients. We are our own boss, so we have the ability to do whatever we need to make sure our clients are happy.
Ray & Kennedy Realty vs. “Point & Click” Flat Fee Listing Services
Now it’s Ray & Kennedy Realty up against the flat fee listings. Sure, they bring lower costs (sometimes), but what about the services? We never compromise on service, and we offer more aggressive and experienced negotiating and representation than many of the flat fee companies.
Make sure you ask the flat-fee listing agent if they come to your house to list and if they are familiar with your area and market. Most are not even locally based.
State Law mandates that ALL Tennessee Real Estate Agents provide a minimum amount of services like presenting all offers and counteroffers, assisting the client in negotiating and presenting offers, and answering all questions concerning offers, counteroffers, notices, and contingencies. Make sure your Agent is familiar with these mandates.
Some Buyer's Agents don't like working with seller's without Agent Representation because the Buyer's Agent has to do ALL the work for the Buyer AND Seller when it comes to ensure all required steps are taken on time and correctly. Plus, that buyer's agent is working for the BUYER, not the seller. You want to make sure you have an experienced Ray & Kennedy Realty Agent who represents your best interests, not the buyers.
Ray & Kennedy Realty vs. For Sale By Owner
You stay in control with For Sale By Owner—and save money. With Ray & Kennedy Realty, we let you keep that control and decide how much you want us to be involved—you pay a fee for the service we provide, not for work we don’t do or you don’t need.
As a FSBO, what you are truly lacking is internet exposure, and if your house doesn't sell, your advertising fees continue to rise. With Ray & Kennedy Realty, your listing is "good until sold" with no hidden fees and no obligations. You pay for the essential advertising once, not on a continual basis. Plus, since 85% of all home buyers start and finish their home search on the internet, having internet presence is KEY to getting the exposure you need to sell your home. MLS is key in marketing to agents and Realtor.com is key in marketing to buyers. And, in order to have your home listed on MLS and Realtor.com, you HAVE to be listed with an agent whether it be a full service, limited service or MLS only service.
Most buyers are represented by a real estate agent; As a FSBO, you are only marketing your home to about 5-10% of potential buyers. And, agents use the MLS database in searching for homes for their clients; As a FSBO, you are not marketing to agents which means you are not marketing to the 5,000 real estate agents in the Memphis area who procure the sale of 90-95% of home sales.
So with Ray & Kennedy Realty, you have a MLS listing, a Realtor.com listing AND expert representation.
Full Service...Savings…There really is A BETTER WAY.
Call Ray & Kennedy Realty today to learn more.
 home / one time fee / services / difference / strategy / testimonials / contact us |
© 2004 Ray & KennedyRealty, all rights reserved. |